I absolutely loved Directing and Co-Producing this campaign. Initially I was approached by the writers at Martin Agency, the AOR for Geico, to create two spec spots based on scripts that were initially geared towards a radio campaign. I said let's do it! I put together a full crew, created two spec spots, and the agency and writers loved them. They pitched it to Geico who immediately greenest these three spots. I found a production partner in Mondial, we found great talent, and shot all three in one day. Once these went live, they performed very well, and we took home a Silver Pencil in the Mobile First category at the 2018 One Show.
Client: GEICO
Agency: The Martin Agency
Production: Mondial
Director: Pete Szijarto
Director of Photography: Max Fischer
Editor: Nick Wurz
Music & Mix: Overcoast
Agency: The Martin Agency
Production: Mondial
Director: Pete Szijarto
Director of Photography: Max Fischer
Editor: Nick Wurz
Music & Mix: Overcoast